INTEGRATED INSTITUTE OF CORPORATE MANAGEMENT

Strategic

  • Introduction to Strategy - Definitions, Schools of thoughts.
  • Strategists
  • Formulating Strategy. - corporate level Strategy.
  • Analyzing Strategy - competitive forces, competitive advantage, generic strategies.
  • Strategic Chang
Forces Contexts
  • Cognition
  • Organization
  • Technology
  • Collaboration
  • Globalization
  • Governance
  • Managing start-ups
  • Managing maturity
  • Managing experts
  • Managing innovation
  • Managing diversity

Corporate Management is being introduced as a subject to ensure effective practice of strategic management. Students are introduced to the knowledge acquired in the areas of international business, cross functional management, strategic management, project management, business writing and presenting, and external analysis. The development, implementation and evaluation of strategies of industry are explored through various practical, theoretical and analytical approaches. The corporate management graduates are expected to critique new knowledge of approaches and frameworks gained from the module as well as practical experiences and current affairs in addressing an organization's strategic development.

The formative assessment in the seminars provides students with direct feedback on their overall performance so as to develop and refine knowledge and skills. The summative group presentation of a strategic business projects/ case studies provides students with the opportunity to utilize their knowledge, analytical and research skills accumulated throughout the program.

 

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