|
Corporate Management is being
introduced as a subject to ensure effective practice of strategic
management. Students are introduced to the knowledge acquired
in the areas of international business, cross functional management,
strategic management, project management, business writing
and presenting, and external analysis. The development, implementation
and evaluation of strategies of industry are explored through
various practical, theoretical and analytical approaches.
The corporate management graduates are expected to critique
new knowledge of approaches and frameworks gained from the
module as well as practical experiences and current affairs
in addressing an organization's strategic development.
The formative assessment in the seminars provides students
with direct feedback on their overall performance so as to
develop and refine knowledge and skills. The summative group
presentation of a strategic business projects/ case studies
provides students with the opportunity to utilize their knowledge,
analytical and research skills accumulated throughout the
program.
|